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- Local brand or go global? By:-David Leonhardt
The world is your oyster. Yes, you might already have come to realize that there is a huge Internet market beyond your local country speaking a variety of languages and each making purchases in their own currency. This means you have some interesting decisions to make, including the one we address in this article - is it preferable to house your business on a single.com (international) domain, or is it better to set up a local domain for each country and/or language?
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